“I am more than happy to recommend Najm. I feel his interest in SEO and particularly stats and trends would be useful to companies looking to gather more information in this area. Najm is a very affable guy who is never short of suggestions on how things can be improved. Najm is also a very family orientated man with good values.”
In addition to optermising a website to improve its performance in the search results for certain keywords it is also possible to pay the various search companies to display your ads. You will see these on Google as sponsored links, on Yahoo as sponsored results and Bing as sponsored sites.
As the name Pay Per Click suggests, there is a charge made each time someone clicks on a sponsored link. The more competitive the keyword the higher the charge if the link is to appear high up in the search results.
As a client of encelia you will receive help in the set up and the management of an account should you wish to use PPC as part of your overall online marketing strategy.
We will help with your initial keyword analysis and the writing of your sponsored link's ad. We will also help you in identifying the best way to set up your account to get the most from your budget.
Pay Per Click Management
| tester | standard | high-flier | |
|---|---|---|---|
| Account set up | yes | yes | yes |
| Initial Keyword Analysis | yes | yes | yes |
| Multiple Campaigns | X | yes (max 4) | yes (unlimited) |
| Ad text | yes | yes | yes |
| Keyword Management Tracking & Optimisation | monthly | fortnightly | weekly |
| Reporting | monthly | fortnightly | weekly |
| Dedicated Account Manager | X | yes | yes |
| Cost per month | £150 | £300 | £600 |
In addition to these fixed packages I am happy to create a bespoke service based on your individual needs.
When carrying out our business Encelia is committed to implementing an environmentally friendly approach.